24Jul/101
Who Does It Best – Hype
The second feature of the "Who Does It Best" specials is back by popular demand, thanks to the positive feedback on the first one.
Hype is a major element in every developer's strategy, because even though you know your game is bad, you can still manage to sell millions of copies if you take care of your marketing department. At least on launch day anyway. Of course, hype is not a bad thing itself. Without it, there would be many unknown good games out there. So let's see who does it best now, shall we?




